Oh My Bean
A specialty coffee roastery that saw 80% revenue growth within a year of its rebrand.
Logo design
Branding
Packaging design
Oh My Bean
A specialty coffee roastery that saw 80% revenue growth within a year of its rebrand.
Logo design
Branding
Packaging design
Oh My Bean
A specialty coffee roastery that saw 80% revenue growth within a year of its rebrand.
Logo design
Branding
Packaging design
Oh My Bean
A specialty coffee roastery that saw 80% revenue growth within a year of its rebrand.
Logo design
Branding
Packaging design
The Challenge
Oh My Bean is a specialty coffee roastery that had just gone through a name change and a shift in strategy.
They needed a visual identity to match their new direction — something with personality, warmth, and enough distinction to stand out on shelves dominated by established competitors.
Not just locally, but across the European specialty coffee market.
The Challenge
Oh My Bean is a specialty coffee roastery that had just gone through a name change and a shift in strategy.
They needed a visual identity to match their new direction — something with personality, warmth, and enough distinction to stand out on shelves dominated by established competitors.
Not just locally, but across the European specialty coffee market.
The Challenge
Oh My Bean is a specialty coffee roastery that had just gone through a name change and a shift in strategy.
They needed a visual identity to match their new direction — something with personality, warmth, and enough distinction to stand out on shelves dominated by established competitors.
Not just locally, but across the European specialty coffee market.
The Challenge
Oh My Bean is a specialty coffee roastery that had just gone through a name change and a shift in strategy.
They needed a visual identity to match their new direction — something with personality, warmth, and enough distinction to stand out on shelves dominated by established competitors.
Not just locally, but across the European specialty coffee market.
The Approach
With a name like Oh My Bean, we leaned into the divine. The holy bean — a single, haloed coffee bean — became the heart of the identity. From there, everything followed: cloud-like shapes, expressive typography, and packaging designed to feel as uplifting as a great cup of coffee.
Logo, type, colour system, and packaging were developed as one integrated system. Every touchpoint was considered — from bag labels to social media templates to the brand's tone of voice.
The goal was a brand that feels premium yet approachable: equally at home in a Prague café and a Berlin specialty store.
The Approach
With a name like Oh My Bean, we leaned into the divine. The holy bean — a single, haloed coffee bean — became the heart of the identity. From there, everything followed: cloud-like shapes, expressive typography, and packaging designed to feel as uplifting as a great cup of coffee.
Logo, type, colour system, and packaging were developed as one integrated system. Every touchpoint was considered — from bag labels to social media templates to the brand's tone of voice.
The goal was a brand that feels premium yet approachable: equally at home in a Prague café and a Berlin specialty store.
The Approach
With a name like Oh My Bean, we leaned into the divine. The holy bean — a single, haloed coffee bean — became the heart of the identity. From there, everything followed: cloud-like shapes, expressive typography, and packaging designed to feel as uplifting as a great cup of coffee.
Logo, type, colour system, and packaging were developed as one integrated system. Every touchpoint was considered — from bag labels to social media templates to the brand's tone of voice.
The goal was a brand that feels premium yet approachable: equally at home in a Prague café and a Berlin specialty store.
The Approach
With a name like Oh My Bean, we leaned into the divine. The holy bean — a single, haloed coffee bean — became the heart of the identity. From there, everything followed: cloud-like shapes, expressive typography, and packaging designed to feel as uplifting as a great cup of coffee.
Logo, type, colour system, and packaging were developed as one integrated system. Every touchpoint was considered — from bag labels to social media templates to the brand's tone of voice.
The goal was a brand that feels premium yet approachable: equally at home in a Prague café and a Berlin specialty store.
The Result
Oh My Bean went from a nameless newcomer to a brand with real shelf presence. The identity system proved flexible enough to grow across products, locations, and markets — built to scale from day one. The numbers confirmed it:
Within a year of the rebrand, Oh My Bean saw an 80% increase in revenue. A new identity didn't just change how the brand looked — it changed how the business performed.
The Result
Oh My Bean went from a nameless newcomer to a brand with real shelf presence. The identity system proved flexible enough to grow across products, locations, and markets — built to scale from day one. The numbers confirmed it:
Within a year of the rebrand, Oh My Bean saw an 80% increase in revenue. A new identity didn't just change how the brand looked — it changed how the business performed.
The Result
Oh My Bean went from a nameless newcomer to a brand with real shelf presence. The identity system proved flexible enough to grow across products, locations, and markets — built to scale from day one. The numbers confirmed it:
Within a year of the rebrand, Oh My Bean saw an 80% increase in revenue. A new identity didn't just change how the brand looked — it changed how the business performed.
The Result
Oh My Bean went from a nameless newcomer to a brand with real shelf presence. The identity system proved flexible enough to grow across products, locations, and markets — built to scale from day one. The numbers confirmed it:
Within a year of the rebrand, Oh My Bean saw an 80% increase in revenue. A new identity didn't just change how the brand looked — it changed how the business performed.
Logo design, Visual identity, packaging design
More work
Logo design, Visual identity, packaging design
More work
Logo design, Visual identity, packaging design
More work
Logo design, Visual identity, packaging design
More work